Derbyshire appoint new Chief Executive

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DERBYSHIRE County Cricket Club has announced the appointment of a new Chief Executive.

Simon Storey, currently Country Manager for Johnson & Johnson based in Zurich, will take up his new role at the County Ground next month.

The appointment comes after Keith Loring announced his desire to stand down from the day-to-day responsibilities of the Chief Executive’s role - while wishing to maintain a close involvement with the club.

Chairman Chris Grant said: “Keith has worked tirelessly to improve the off-field performance at Derbyshire in his three-and-a-half years as chief executive. He has been instrumental in transforming the look of the County Ground and that is his legacy.”

Simon, 42, has 20 years commercial leadership experience and a world-class CV as a General Manager with an international marketing specialism. He has served 14 years with Johnson & Johnson and during his tenure was responsible for executing J&J’s brand sponsorship of the 2008 Beijing Summer Olympic Games.

Simon was recently offered the opportunity to manage Johnson & Johnson’s regional involvement as key sponsors of the 2012 FIFA World Cup in Brazil, a role he turned down in favour of relocating with his wife and three children to Derbyshire.

He will take up his role formally at the County Ground on May 1 and will have access to his predecessor throughout a six-month handover period, after which Keith will retain a consultancy role with the club focusing on generating new commercial opportunities and growing advertising and sponsorship revenue.

Simon added: “I am delighted and honoured to have been appointed to the role of Chief Executive at Derbyshire County Cricket Club. It is an exciting time to join the club and I am relishing the opportunity to help lead Derbyshire towards future success.

“I do not under-estimate the challenge ahead but I have confidence in the long-term direction of the club and I am committed to bringing all my leadership abilities, commercial experience and sporting passion to help the club achieve our goals on and off the field in the coming years.”