Bus firm treats customers ‘as if they are our mums’

An outstanding commitment to customer care has earned trent barton the recognition of the bus industry at a prestigious awards ceremony.

The company scooped two titles at the UK Bus Awards, including top honours in a category entitled Putting Passengers First.

Meanwhile trent barton’s flagship red arrow service received an award for Marketing Excellence and two of the company’s drivers were named among the best in the country.

trent barton Commercial Director Alex Hornby was delighted that the efforts of staff had been recognised by the wider bus industry: “We are particularly pleased to receive the Putting Passengers First Award as customer service is at the heart of everything we do.

“Our submission for the award highlighted the importance of training within a customer-focused culture and being research-led in our decision making. It also focused on the fact that we act on customer feedback and the vital role drivers have in developing a relationship with customers.

“One of our simple expectations is that our staff treat customers as if they were their own mum.”

Alex went on to say that it was also satisfying to see industry recognition for red arrow.

The express service between Nottingham, and Derby was relaunched around 18 months ago and has proved a resounding success with more than 92,000 passenger journeys last month, compared to around 75,000 during the same period last year.